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: Mobile Commerce Applications

ISBN : #159140293X | Date : 2004-02-20

Description :

PDF-81194 | Addressing critical architectural issues in constructing m-commerce applications and in applying mobile technologies in different areas, this book includes: methodologies, enabling technologies, models, paradigms, architecture, standards and innovations…. Mobile Commerce Applications


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by David Matheson : The Smart Organization: Creating Value Through Strategic R&D

ISBN : #087584765X | Date : 1997-10-01

Description :

PDF-a8d5a | This text aims to help managers improve their research and development management and decision-making. It discusses best practices, as well as nine principles of smart R&D, and includes a section on testing how good an organization’s R&D is…. The Smart Organization: Creating Value Through Strategic R&D


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by Bianca Krol : Standortfaktoren und Standorterfolg im Electronic Retailing: Konzeptualisierung, Operationalisierung und Erfolgswirkungen von virtuellen Standorten … – Organisation – Produktion) (German Edition)

ISBN : #3834922560 | Date : 2010-03-11

Description :

PDF-265f0 | Bianca Krol analysiert, ob das klassische Standortfaktorensystem für Einzelhandelsunternehmen auf die Gegebenheiten virtueller Standorte von Online-Shops im Internet übertragen werden kann…. Standortfaktoren und Standorterfolg im Electronic Retailing: Konzeptualisierung, Operationalisierung und Erfolgswirkungen von virtuellen Standorten … – Organisation – Produktion) (German Edition)


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by G. Hopkins : Star-Spangled Soccer: The Selling, Marketing and Management of Soccer in the USA

ISBN : #0230239730 | Date : 2010-05-07

Description :

PDF-8a318 | Star-Spangled Soccer charts America’s 25-year journey to becoming a soccer nation, the key business, decisions, personalities, and events that shaped its growth, and the developing perfect soccer storm that will propel its unstoppable march forward. The book takes its lead from a single premise that the granting of the 1994 World Cup to the United States set in motion a chain of events that has … Star-Spangled Soccer: The Selling, Marketing and Management of Soccer in the USA


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: Principles of Forecasting: A Handbook for Researchers and Practitioners (International Series in Operations Research & Management Science)

ISBN : #0792374010 | Date : 2002-01-31

Description :

PDF-b8410 | Principles of Forecasting: A Handbook for Researchers and Practitioners summarizes knowledge from experts and from empirical studies. It provides guidelines that can be applied in fields such as economics, sociology, and psychology. It applies to problems such as those in finance (How much is this company worth?), marketing (Will a new product be successful?), personnel (How can we identify … Principles of Forecasting: A Handbook for Researchers and Practitioners (International Series in Operations Research & Management Science)


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Business Strategies Competitiveness Times Crisis PDF 95d7b7802

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Business Strategies and Competitiveness in Times of Crisis: A Survey on Italian SMEs PDF




by Laura Gavinelli : Business Strategies and Competitiveness in Times of Crisis: A Survey on Italian SMEs

ISBN : #1137578092 | Date : 2016-11-15

Description :

PDF-6f908 | This book focuses on the relationship between business strategy and competition among Italian SMEs in the aftermath of the economic crisis. First examining business strategy and competitive advantage in a broader sense, Business Strategies and Competitiveness in Times of Crisis goes on to analyse the strategic behaviour of SMEs and the key factors that allow them to overcome the challenges they fa… Business Strategies and Competitiveness in Times of Crisis: A Survey on Italian SMEs


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Business Strategies and Competitiveness in Times of Crisis: A Survey on Italian SMEs by by Laura Gavinelli

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Die Internet-Ökonomie: Strategien für die digitale Wirtschaft (European Communication Council Report) (German Edition) PDF




by Axel Zerdick : Die Internet-Ökonomie: Strategien für die digitale Wirtschaft (European Communication Council Report) (German Edition)

ISBN : #3540668772 | Date : 2001-01-29

Description :

PDF-59cb5 | Das Buch analysiert die zentrale Rolle von Medien, Telekommunikation und Informationstechnologie als Antriebsfaktoren auf dem Weg in eine digitale Wirtschaft: der Internet-Ökonomie. Schon im Jahr 2005 wird die Hälfte der deutschen Bevölkerung online sein. Die in wesentlichen Teilen überarbeitete dritte Auflage des Buches bezieht die aktuellen Entwicklungen des dynamischen Marktes ein. In der N… Die Internet-Ökonomie: Strategien für die digitale Wirtschaft (European Communication Council Report) (German Edition)


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by Lynda M LaMonte : From the Local Trenches: A Small Business Survival Guide for the Digital Age

ISBN : #0990759229 | Date : 2014-09-23

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PDF-eb366 | Main Street, as we know it, is struggling to survive. While local businesses have weathered prior economic downturns, this time is different. There are several factors causing disruption on Main Street and only those willing to adapt to change will likely be the ones left standing. From the Local Trenches is a wake-up call for small businesses and the communities they support. This e-book examine… From the Local Trenches: A Small Business Survival Guide for the Digital Age


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From the Local Trenches: A Small Business Survival Guide for the Digital Age by by Lynda M LaMonte

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Risk-Based Performance Management: Integrating Strategy and Risk Management PDF




by A. Smart : Risk-Based Performance Management: Integrating Strategy and Risk Management

ISBN : #0230301320 | Date : 2013-10-31

Description :

PDF-1144e | Pulling together into a single framework the two separate disciplines of strategy management and risk management, this book provides a practical guide for organizations to shape and execute sustainable strategies with full understanding of how much risk they are willing to accept in pursuit of strategic goals…. Risk-Based Performance Management: Integrating Strategy and Risk Management


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by Michael Knör : Die Unternehmensgründung im Kulturbereich: Unterstützende Marketingstrategien unter Berücksichtigung der Neuen Medien (BestMasters) (German Edition)

ISBN : #3658101911 | Date : 2015-05-30

Description :

PDF-346d2 | Michael Knör zeigt auf, wie eine Unternehmensgründung im Kulturbereich auf der Basis von Marketingmaßnahmen und -instrumenten sowie unter Bezugnahme auf die “Neuen Medien” erfolgreich realisiert werden kann. Die untersuchte Unternehmensgründung, die einen Nischenmarkt bedient, stellt ein aktuelles Beispiel aus dem erweiterten Kulturbegriff dar. Möglichkeiten, Potenziale und Risiken der einzel… Die Unternehmensgründung im Kulturbereich: Unterstützende Marketingstrategien unter Berücksichtigung der Neuen Medien (BestMasters) (German Edition)


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by Christian Aichele : E-Business: Eine Übersicht für erfolgreiches B2B und B2C (German Edition)

ISBN : #3658136863 | Date : 2016-07-05

Description :

PDF-0ce77 | Dieses Buch zeigt die Geschäftsmodelle des E-Business im B2B und B2C und erläutert Möglichkeiten und Gefahren, die sich durch die Anwendung von E-Business ergeben.E-Business, d.h. digitale Wertschöpfungsketten im B2B und B2C ersetzen mehr und mehr analoge Prozesse. Die Wirtschaft und der Wettbewerb werden digital. Welche Chancen und Risiken ergeben sich durch E-Business für Unternehmen und … E-Business: Eine Übersicht für erfolgreiches B2B und B2C (German Edition)


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E-Business: Eine Übersicht für erfolgreiches B2B und B2C (German Edition) by by Christian Aichele

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by Laurie K Benson : The Manager’s Pocket Guide to eCommunication (Manager’s Pocket Guide Series)

ISBN : #0874255899 | Date : 2000-01

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PDF-6516b | E-mail, voice mail, conference calls, and video conferences have revolutionized communication. Companies are dependent on technology to link personnel across cities, states, and countries, especially as virtual teams become more a part of our business environment. Yet, companies rarely provide formal training on how to manage these resources. This book provides guidelines for communicating effecti… The Manager’s Pocket Guide to eCommunication (Manager’s Pocket Guide Series)


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QualitA4t Marktbezogenen Planung Erfolgsauswirkungen Wahrnehmungsunterschiede PDF 9927c8b3c

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by Bernhard Schenkel : Die Qualität der marktbezogenen Planung: Konzeptualisierung, Erfolgsauswirkungen, Determinanten, Wahrnehmungsunterschiede (German Edition)

ISBN : #3835006215 | Date : 2006-11-24

Description :

PDF-07fcd | Bernhard Schenkel entwickelt ein Modell, das es Unternehmen ermöglicht, ihre Planungsaktivitäten systematisch zu bewerten, und zeigt, dass eine gute Planung sowohl den Markterfolg eines Unternehmens als auch die kosteneffiziente Abwicklung der Unternehmensaktivitäten positiv beeinflusst. Er beschreibt die unternehmensinternen und -externen Voraussetzungen für eine hochwertige marktbezogene Pla… Die Qualität der marktbezogenen Planung: Konzeptualisierung, Erfolgsauswirkungen, Determinanten, Wahrnehmungsunterschiede (German Edition)


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Luxury Lies Marketing Shattering Illusions PDF C9cf4d8c5

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Luxury, Lies and Marketing: Shattering the Illusions of the Luxury Brand PDF




by M. Sicard : Luxury, Lies and Marketing: Shattering the Illusions of the Luxury Brand

ISBN : #1137264683 | Date : 2013-12-11

Description :

PDF-b95f2 | Uncovers the truth about luxury brand marketing and shows that like any other commercial brand, they manipulate and influence their customers with traditional commercial techniques. Full of case studies and practical tools for understanding luxury brand marketing the author provides frameworks to help companies with their own branding strategy… Luxury, Lies and Marketing: Shattering the Illusions of the Luxury Brand


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[Pub.52xlE] Luxury, Lies and Marketing: Shattering the Illusions of the Luxury Brand PDF | by M. Sicard


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Testing Most Powerful Clicks Customers PDF E03d2b2e9

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A / B Testing: The Most Powerful Way to Turn Clicks Into Customers PDF




by Dan Siroker : A / B Testing: The Most Powerful Way to Turn Clicks Into Customers

ISBN : #1118792416 | Date : 2015-07-27

Description :

PDF-5a551 | How Your Business Can Use the Science That Helped Win the White House The average conversion rate—the rate at which visitors convert into customers—across the web is only 2%. That means it’s likely that 98% of visitors to your website won’t end up converting into customers. What’s the solution? A/B testing. A/B testing is the simple idea of showing several different versions of a web page to l… A / B Testing: The Most Powerful Way to Turn Clicks Into Customers


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A / B Testing: The Most Powerful Way to Turn Clicks Into Customers by by Dan Siroker

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